科技创新！
Little Baby Bum has billions of views on YouTube — and just sold for millions
Did you know that a near hour-long collection of children’s nursery rhymes set to 3D animation is the 20th most popular YouTube video ever?
The video, with over 2 billion views and counting on the site, was created by the YouTube channel Little Baby Bum.
And the husband-and-wife duo behind the popular channel just sold Little Baby Bum, likely for millions of dollars.
The exact sale price is confidential, but a social media marketing firm told Bloomberg that the London couple likely made between £6 million to £8.5 million ($7.8 million to $11.1 million).
SEE ALSO: YouTube lets parents handpick videos their kids can seeLittle Baby Bum’s videos are so popular, that this channel, consisting of daily uploaded video compilations of nursery rhymes and kids songs, is the ninth most watched YouTube channel overall. The channel has over 16 million subscribers and 17.5 billion views.
The Little Baby Bum channel was created back in 2011 by Derek and Cannis Holder. Fast forward seven years to 2018 and Little Baby Bum is paying off big time.
The channel was purchased by Moonbug, a company started by a group of pros in the entertainment industry with resumes that include Walt Disney and kids TV shows like Yo Gabba Gabba! and the Teletubbies.
As Bloomberg points out in its report, Rene Rechtman, one of the industry vets who started Moonbug, previously oversaw the acquisition of another YouTube property. Rechtman was involved in the sale of YouTube network Maker Studios to Disney back in 2015 for hundreds of millions of dollars.
Little Baby Bum isn’t an outlier when it comes to children’s content on YouTube. Even with its stumbles related to inappropriate content, YouTube is finding itself with a growing audience of young children. Kids love YouTube. In turn, content created specifically for children is blowing up on the platform.
YouTube channels you’ve never heard of -- unless you have kids regularly playing the videos uploaded to these channels on a constant loop that haunts you even in your sleep -- are doing gangbusters.
Channels like ChuChu TV, which uploads kids songs and nursery rhyme content like Little Baby Bum, and FunToys Collector, which has videos of a pair of hands coming from offscreen to unbox and try various kids toys, are also some of YouTube’s most-watched. ChuChu TV currently has about 19.7 million subscribers and 15 billion views. FunToys Collector is not too far behind with roughly 10.7 million subscribers and 14 billion views.
One kids YouTube channel you might have heard of is Ryan ToysReview. It’s rise to the very top of the platform in just a few years has garnered a ton of media attention. But even if you’re aware of the channel, you may not be familiar with what a behemoth it’s become.
Ryan ToysReview is the third most-watched YouTube channel, according to Social Blade, a social media data tracker. It sits behind two other channels, T-Series, a channel run by a big Bollywood entertainment company in India and the WWE, the publicly traded pro wrestling corporation. Ryan ToysReview, a kids-geared channel featuring a 6-year-old playing with toys along with his mom and dad, has close to 25 billion all-time video views.
With the rise of kids content on the YouTube platform, million-dollar sales like that of Little Baby Bum have a good shot at becoming more commonplace.
Featured Video For You
Become a child genius with this engineering kit
友链
外链
互链
Copyright © 2023 Powered by
Little Baby Bum has billions of views on YouTube — and just sold for millions-铁板歌喉网
sitemap
文章
6211
浏览
88542
获赞
673
热门推荐
What TechSpot Writers Want in Windows 10
The best tweets of the week, including Garth Maul and Corn Palace
What a week! We did it folks, it's Friday. (Although who could be sure?)Anyway, do you like good tweYour Android device becomes a mini
Project xCloud is almost here.Microsoft's long-hyped entry into the realm of cloud gaming is comingOkCupid now lets all users share their pronouns, regardless of gender or orientation
In 2018, OkCupid rolled out a feature for users who identified as any gender other than a man or womChemistry Nobel awarded to developers of lithium
Three scientists have been awarded the Nobel Prize in Chemistry for their development of lithium-ionTikTok's Holocaust trend has been called out by the Auschwitz Memorial
The Auschwitz Memorial has addressed the trend of teens on TikTok pretending to be Holocaust victimsChance the Rapper is catching major blowback for defending Kanye's 2020 'campaign'
Chance the Rapper publicly and repeatedly tweeted his support for Kanye West's presidential bid on MAmazon gets serious about self
Amazon, like Waymo, Uber, and Tesla, appears to want to build fleets of autonomous cars. The retailGoogle Maps now shows a lot more information about wildfires
Raging blazes in both California and Colorado make Google's new wildfire warning features all the moHow queer clubs are handling the first pandemic Pride
Mashable is celebrating Pride Month by exploring the modern LGBTQ world, from the people who make upVerizon decides Facebook doesn't need its ad money after all
Mark Zuckerberg can definitely hear Verizon now. The telecommunications giant announced Thursday thaHere's why your timeline is talking about the mail and USPS. (It's not good.)
Amid everything else — the deadly pandemic, the November election, the U.S.'s ongoing reckoninJudge won't let 'Fortnite' back into App Store as Apple fight crawls on
The battle royale between Epic Games and Apple is far from over. The ongoing debate over whether ForI tried out the ghd rise Volumising Hot Brush on long, thick hair. Here's how it fared.
I can't remember the last time I styled my hair before leaving the house. Thinking about this ritualI'm playing video games like a caveman during the pandemic. It rules.
I was awful at Halo 2. Walking into walls, shooting at air, trapped in an interminable die-respawn-d